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1992-11-10
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FOR IMMEDIATE RELEASE
Contact: Joe Stunkard,
PR Specialist
Voice: 602/690-3231
FAX: 602/293-8065
MCI Mail: 532-6657
ARTISOFT ANNOUNCES NEW FIVE STAR CONNECTIVITY(SM) RESELLER PROGRAM
Will Specialize In Multiplatforms, Vertical Markets And Workgroup
Solutions For Corporate America
(TUCSON, AZ -- November 10, 1992) -- Artisoft, Inc.
announced today that it has developed the Artisoft(TM) Five Star
Connectivity Reseller Program, a new program for super connectivity
VARs (value-added resellers) and systems integrators. In contrast to
its Artisoft Authorized Five Star(SM) Reseller program (which
certifies resellers in basic networking issues and platforms) this
new program will support the growing number of VARs who have
specialized in larger networks of 20 or more nodes and/or one of the
following areas: multiple platforms; high-end businesses;
government, education and specialized markets; peer-to-peer
resource-sharing in a client-server environment; and specialized
client-server applications. The program is scheduled to begin
immediately.
"Watching the rapid growth of our reseller base, it became quite
evident that we have a large group of VARs and systems integrators
who are specifically oriented towards medium- to high-end
connectivity issues," stated Dave Hallmen, Artisoft's Vice President
of Sales & Marketing. "We are giving these resellers the highly
specialized training, resources and cutting-edge products they need
to respond to the demands of the growing multiplatform and workgroup
markets."
This program is available to interested Five Star Resellers who have
been in good standing for a minimum of six months. Conditional
certification will be given immediately upon satisfactory completion
of a connectivity knowledge test. Full certification will be awarded
within six months after successful completion of specific product
training classes.
In return, Artisoft will support its Five Star Connectivity VARs
with these unique opportunities: all sales leads involving 20-node
opportunities and above (upon expiration of existing certification
within the area); access to enhanced technical support; a separate
toll-free support number; a modified co-op program for allowing
travel and training; individual/company certifications and unique
product authorizations; special field support from Business
Development Group representatives; beta-test site opportunities; a
driver development program; unique regional training conferences;
Advisory Council membership; and contract administrative assistance.
Artisoft Five Star Connectivity Resellers will also be provided
access to all current and upcoming Five Star marketing/support
programs including: a media kit; a merchandising catalog; an
optional $999 for- resale kit; Artisoft's best reseller prices and
payment terms; the Artibucks co-op advertising program; vertical
market programs; Reseller of the Month and Year awards; RAM-O-GRAMs;
the MCI gateway system for lead distribution; Artisoft 201 and 301
training; and Tech Talk seminars.
The initial enrollment fee of $999 is refundable in its entirety
within the first six months at a rate of 2% of the VAR's total
sales. Each newly-enrolled reseller will receive an Artisoft Five
Star Connectivity Reseller Kit which presently includes one
LANtastic(R) for Macintosh(R) system, one LANtastic for TCP/IP
package, one LANtastic for NetWare(R) kit, the connectivity
knowledge test, third-party compatibility charts, the connectivity
training manual, a product training schedule, a subscription to the
LANual(TM) Information Service and access to free regional product
training.
Resellers interested in joining the Artisoft Five Star Connectivity
VAR program should call Artisoft Inside Sales at 1-800-TINY RAM.
This program is subject to minor modifications.
Artisoft remains committed to its existing Five Star Reseller
program and offers all newly-enrolled Artisoft Authorized Five Star
Resellers the option of purchasing a $799 "for resale" kit during
their first three months in the program. Artisoft has also recently
enhanced its Five Star Reseller program with the following benefits:
a new media kit and merchandise catalog; a revised ArtiBucks
advertising co-op program; Artisoft's 401 "Tech Talks" training
class; and the option of purchasing the $799 "for resale" kit until
the end of the year.
Artisoft develops and manufactures a full line of hardware and
software for local area networks including the LANtastic Local Area
Network. Recognized as the leader in peer-to-peer networking for DOS
and Windows(TM) environments, the LANtastic network now offers
multiplatform connectivity solutions for NetWare and Macintosh
systems. It allows up to 300 users of IBM(R)--compatible computers
to connect and share information and peripheral devices such as
printers, hard drives and CD-ROMs and has won numerous industry
awards for its cost-effective features, performance and ease of use.
Artisoft distributes the LANtastic network and its other
connectivity products in over 70 countries worldwide and maintains
international offices in the Netherlands, the United Kingdom,
France, Germany, Italy, Latin America, Australia and Japan.
For more information about Artisoft or its product
line, contact Artisoft, Inc. at 691 E. River Road, Tucson, AZ 85704.
Sales 800/TINY RAM.
Corporate 602/293-6363. Fax 602/293-8065.